The BMW and Rolls-Royce collaboration is a perfect example of this. This relationship is a fascinating case study in automotive partnerships. In 1998, BMW acquired Rolls-Royce Motor Cars from ...

It wasn’t that long ago the notion of a front-wheel drive (FWD) BMW was unheard ... “We don’t look for speedy, overcomplicated lines, we take our inspiration from the luxury world, and it’s often from ...

The acquisition of Rolls-Royce Motor Cars by BMW in 1998 was a pivotal moment in the history of both brands. This strategic move brought together two distinct automotive entities with unique ...

Eco-friendly vehicles are the leather pants of the new-car world; it takes a lot of money to make them look ... with BMW's suite of self-driving tech - but we'll come back to that under the Safety sub ...

The on-again, off-again discussion regarding the rumored Rolls-Royce SUV seems to be back in ... by the success of the equally uncertain BMW X7 (on which the R-R SUV would be based), which we ...