Below, additional findings from Optify's 2012 B2B Marketing Benchmark Report. B2B Leads by Source Similar to the website traffic breakdown, the top three sources of leads in 2012 were direct ... Other ...

On the other hand, the B2B sales and marketing professionals surveyed rated social media as the least effective lead generation strategy. Among the top social networks, LinkedIn was rated the most ...

Whether you need help with customer service or software-as-a-service, office supplies or supply chain logistics, you'll find the names of proven B2B providers on the list below. They all made it ...