The neon-drenched horror films that took us on a wild ride. WhatCulture is part of Future plc, an international media group and leading digital publisher. Visit our corporate site (opens in new tab).

The marketing behind the movie ... horror films have attempted to do the same thing, and many have failed. The Blair Witch Project accomplished all of this without ever showing you the monster.

While watching a horror movie may be disconcerting, it actually prepares you for any potential crisis you may encounter.