Today the trench coat’s reputation is steeped in luxury connotations. British fashion house Burberry is widely credited with putting the trench coat on the fashion map. Thomas Burberry aimed to ...

As one of the few global luxury groups without a controlling family shareholder, it’s little surprise that Britain’s ...

Burberry plans to change its store layout to emphasise scarves and trench coats over bags and shoes, with “scarf bars” to drive sales of its cashmere scarves priced from $450 to $1,050.

LONDON (Reuters) -Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making ...