This is according to a WARC Data analysis of company reports. Coca-Cola cut its advertising costs by 35% to just $2.8bn in 2020, the lowest level since 2007. In contrast, PepsiCo maintained budgets, ...
Coca-Cola’s annual holiday commercial has dropped, but many consumers and artists aren’t thrilled with its artificial-intelligence production. Coca-Cola launched its holiday commercial, “The ...
For more than a century, Atlanta beverage giant Coca-Cola has released holiday ads that have closely shaped much of the imagery associated with Christmas. Think Santa Claus and polar bears.
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In a new spot directed by Henry Scholfield, classic artworks have been transformed through a combination of live action, animation and AI Andy Warhol’s 1962 painting of a Coca-Cola bottle offers a ...
Coca-Cola is facing a wave of criticism after unveiling its 2024 holiday advertisements, created with generative artificial intelligence (A.I.). Known for its heartwarming and nostalgic ...
Facebook and Instagram advertising in the US "at least" through 2020. Coca-Cola suspends social media advertising despite Facebook changes Unilever renames Fair & Lovely skin cream after backlash ...