Below, I talked to two dentists about what you can expect from at-home teeth whitening treatments and how to shop for them. I also rounded up our favorite options from brands like Crest, Colgate ...

A Colgate toothpaste TV advert which promised to "instantly" repair teeth has been banned for being "misleading". Six complaints about the advert for Colgate Sensitive Repair and Prevent ...

Colgate employees can query the program to search the company's consumer research about tooth whitening trends in certain geographies, for example, Schildhouse said on the sidelines of the conference.

Legendary advertising writer Rosser Reeves created the "It Cleans Your Breath While It Cleans Your Teeth" campaign for Colgate, a product of the Colgate-Palmolive Company, in the early 1950s. Reeves, ...