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The leadership at GroupM weighs in on ad spending trends, the expansion of retail media, and the significance of large-scale ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 2 hours 11 min ago By Ad Age and Creativity Staff - 2 hours 28 min ago By Jack Neff - 3 hours 14 min ago 4 hours 25 min ago 6 ...

Below are the excerpts of the interview. StarBiz: As part of the world’s largest advertising company of London-based WPP PLC, what is GroupM Malaysia’s competitive strength compared with other ...

GroupM has axed its global agency chief executive ... our offshore capabilities and entertainment and sports offer. The company said the new roles reinforce commitment to collaborating and ...

GroupM predicts streaming ad revenue growth, decline in linear TV, and rise of Connected TV advertising in 2025.

Prasanth Kumar, CEO of GroupM South Asia, views the media landscape in India as experiencing optimistic and progressive growth. He highlights that each media segment in the country is expanding at a ...

Eye-opening details from the ongoing trial of three former senior executives of GroupM China are providing the industry with a new understanding of the scale and operations of so-called 'black box' ...

GroupM has shuffled the pack of its top global brass, binning the global agency CEO roles in an effort to centralise. Chief among the changes are that Wavemaker global CEO and global president of ...

Del Greco will officially join the agency in February to handle operations, partnerships, strategy, and corporate development across GroupM. As partner at McKinsey & Company in New York for the past ...

Ad revenue growth is estimated to slow down to 7 per cent in 2025 from the 8.8 per cent attained in 2024, a leading media ...