CEO Dirk Van de Put on the surprising reason the company has to tinker with the iconic chocolate bar.
The Swiss chocolatier Toblerone recently changed the iconic shape of its chocolate bars, and just as when anything changes in the world today, the internet reacted hilariously. Follow Tech Insider ...
Strict rules have applied ... and to grow our Toblerone brand for the future". It said its new packaging would include a "distinctive new Toblerone typeface and logo that draw further inspiration ...
Mondelez said sales of the 150g bar increased after the shape was changed and 2017 was a "fantastic year" for Toblerone. Manufacturing has now ceased on 150g bars, the firm added. It is unclear ...