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Retail Dive
8y
Hillshire Farms’ beacon campaign roasts purchase intent with 20x hike
Showcasing the sales potential for beacon-powered campaigns within supermarkets, Hillshire Farms recently upped purchase intent for its products by 20 times after capturing more than 194,000 ...
13d
Walmart's New Game Day Basket Promises to Feed 8 People for Just $8 Each
On Wednesday, the Arkansas-based big box chain announced that it's launching a new curated Game Day spread that's meant to ...
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