This is called ‘persuasive writing’; a type of writing that changes or influences somebody else’s opinion, like getting the new album or having the latest mobile phone. SHANNON FLYNN ...

Five Characteristics of Persuasive Blog Posts There are countless books and papers on how to write more persuasively, but I'm going to share the characteristics I've found most effective based on 30 ...

Speeches are a powerful way of expressing your ideas to others. When writing a speech, you need to think carefully about how you structure it to make sure it is easy for listeners to follow.