It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Influencer marketing in India, valued at over 12 billion rupees, is expected to grow significantly, driven by data insights ...

In this article, Vaibhav Pathak of Dot Media examines influencer marketing’s impact on brand engagement at the Kumbh Mela.

Influencer marketing in 2025 will be defined by strategies that prioritize authenticity, relevant content, and connections ...

Working with influencers gives businesses the chance to reach a wider audience by connecting with their dedicated followers.

As the agency celebrates its 10th anniversary, Founding Partner Jaideep Shergill says that he hopes to continue to grow ...

Another area of influencer marketing that is gaining attention is using AI-based influencers instead of real people. It's a ...

The Australian Influencer Marketing Council (AiMCO) is set to host its first-ever beauty influencer marketing events, ...

By Neha Kulwal Shopping is far more different today from what it was before in this digital-first world Each scroll of each ...

The Australian Influencer Marketing Council (AiMCO) has announced that Australian content creators Taz and Alessia and ...

With the South African influencer advertising market expected to grow by 10% between 2025 and 2029, reaching an estimated ...