We were able to engage with kids in a language that they understand. We converted existing but unused hand pumps, in to cheerful playgrounds for kids. The unconventional and innovative approach ...

Bartlett, Christopher A. "Unilever's Lifebuoy in India: Implementing the Sustainability Plan." Harvard Business School Supplement 916-801, July 2015. (Revised March 2017.) ...

Lifebuoy's goal has been to futureproof the world against outbreaks of infectious diseases by promoting the preventive habit of handwashing with soap, in an affordable, effective, easy-to-implement ...