Lloyds said it received 16,000 claims per week after the advert was broadcast, with the number then dropping back to 11,000. Should PPI rise above anticipated levels, it could pose a problem ...

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Created by Adam&EveDDB, the bank has moved on from its ‘By Your Side’ positioning to ‘Lloyds Moves Everyone Forward’. To mark the release of its new Link Pay feature in the banking app ...