Political scientist Ben Taylor said attack ads stick with voters longer, but negative ads can turn voters against the ...
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The other major entry into negative, pre-election advertising appears ... though not to be confused with political parties. During the official 28-day election campaign, those third parties ...
VIDEO: How online advertising affects political campaigns Twitter is also much smaller than Facebook. In February, it said it had 126m daily active users while Facebook boasted 1.63bn in September.
Google is extending a ban on political campaigns targeting advertising at people based on their supposed political leanings. It said political groups would soon only be able to target ads based on ...
Political campaigns know the importance of reaching voters where they're most engaged, and as the digital world evolves, so do their advertising strategies. Leveraging advanced data analytics ...