Korea launched a new tourism promotion slogan ''Imagine your Korea'' Tuesday as part of its efforts to attract over 20 million foreign visitors by 2020. In a ceremony held on the Floating Island ...

This is exactly the case with all of the slogans mentioned here. Unfortunately, sometimes marketing slogans made in a room with just a few people are better off having never made it into the hands ...

high quality is a given and is no longer an important marketing variable. An effective slogan should be brief. Short or long, a slogan should encapsulate the essence of the firm. One way to get ...

The nonprofit organization tasked with developing and maintaining marketing programs to help foster tourism in the state announced its “Dream Big” slogan would be replaced with the new slogan ...