to project delivery and marketing. So I got in touch with some of my contacts there and used them as a sounding board. Based on my research and on what they told me about the agile methodology, I ...
A small team works best for agile marketing. Ideally, 6 or fewer team members are preferable as there are fewer chances of stalling responsibilities compared to a big team. 2. Put together a cross ...
So what's the best way to go about it, and how does Agile Planning impact the marketing team and the larger organization? Dayna Rothman is the CMO at OneLogin. Previously, she held leadership roles at ...
Team satisfaction and growth. Customer centricity and value. Team performance. To measure agile marketing correctly, you need to focus on the outcomes you want to get. Don’t get blinded by the ...