The global sachet packaging market is projected to experience significant growth over the next decade. The market size, valued at USD 9.4 billion in 2024, is estimated to reach USD 9.8 billion in 2025 ...

Reliance Consumer Products Limited (RCPL) has acquired personal care FMCG brand Velvette from Tamil Nadu-based Sujatha ...

Velvette: This acquisition aligns with Reliance's approach of combining tradition with new opportunities to ensure Indian ...

With the growing demand for portable and easy-to-consume products, sachet packaging provides a significant advantage, especially in emerging markets where affordability and portion control are ...

BENGALURU: Reliance Consumer Products Limited (RCPL) has acquired Tamil Nadu's iconic shampoo brand Velvette.Velvette is ...

This strategic acquisition, which entails acquiring the perpetual licence of Velvette, aligns with Reliance's ongoing ...

Reliance Consumer Products Limited has acquired the iconic Velvette brand, marking a strategic move to enhance its FMCG ...

Unilever has helped pilot refill solutions at local markets and supermarket chains across Sri Lanka, Bangladesh, and ...

This is quite a shift in strategy for the brand as globally, it prices its products higher but in India, it is targeting the lower-end customer. Clearly, one can see that sachet packaging is ...

Reliance Consumer Products Ltd. acquires Velvette, known for innovative sachet packaging, to revive heritage brands for modern consumers.

Mukesh Ambani-led Reliance has acquired Velvette, an iconic FMCG brand known for its innovative sachet packaging, from ...