A new white paper from 60 Seconds, Genuine Transformation: Preparing for Pharma’s New Sales Coaching Reality, looks at the recent evolution of the pharma sales function and discusses how ...
Sales leaders generally don't spend a lot of time coaching salespeople to improve the experience they provide to clients and prospects. A culture of coaching can help.
Field forces are being realigned, business development re-focussed and digital channels maximised in a new era of sales and engagement. Coaching is now playing a pivotal role in driving better ...
The notion applies to selling as well, where the evolution of an expert sales professional depends on the managers' capacity to train individuals with the required skill set. Coaching strategies ...