London (CNN) — Milan’s Via Monte Napoleone has beat out New York’s Fifth Avenue to become the world’s most expensive shopping street, marking the first time a European city has topped the rankings.

Milan, the fashion capital of Italy, is a shopper’s paradise renowned for its glamour and style. This vibrant city attracts ...

This area popular with fashionistas tops global rankings as the world's most expensive shopping street, surpassing New York's ...

Rents on the street, situated in the heart of Italy’s financial capital ... for consumer attention drives the need for a superior shopping experience and product showcase,” he said.

For the first time in history, Europe has clinched the top spot in the global rankings for the world’s most expensive shopping street ... s head of retail for Italy. “The space is very ...

A view of Monte Napoleone street in Milan, Italy. Milan's most famous shopping street, via Monte Napoleone, is a display of pure luxury apparel, jewelry, shoes, bags, and Venetian glass, making it ...