Sir Martin Sorrell, the founder and former chief executive of WPP, has claimed that the “role of a CMO has got easier”.

Sir Martin Sorrell, who resigned as chief executive of advertising giant WPP at the weekend, once said he would "carry on until they carry me out of the glue factory". The 73-year-old was the ...

S4 Capital, the ad giant run by Sir Martin Sorrell, is set to lose its chief financial officer Mary Basterfield. Basterfield ...

“Where’s the beef?” Sir Martin Sorrell asks pointedly, his tone laced with both skepticism and curiosity as he dives into the ramifications of the Omnicom-Interpublic merger. For a man who ...

Sir Martin Sorrell, founder and former chief executive of WPP, has sharply criticised the merger between Omnicom and Interpublic, calling it “two companies huddling together when cold winds blow.” ...

Join Sir Martin Sorrell—along with his mischievous alter ego, Sir Martian—for an unfiltered conversation at CES. From bold predictions about industry consolidation to witty critiques of rival ...

Sir Martin Sorrell has defended his behaviour while in charge of WPP in an exclusive interview with the BBC. Sir Martin, who built a £15bn advertising giant from an old shopping basket company ...

Sir Martin Sorrell, CEO of WPP, the world's largest advertising company, explained how Google — once a threat to advertising agencies — is now its biggest partner. WPP spent $5 billion of its ...

Just months after leaving WPP, Sir Martin Sorrell stunned the ad industry by setting up S4 Capital, merging it with MediaMonks and listing the group on the London stock market. In an exclusive ...

This article was originally published in July and has been updated. Sir Martin Sorrell started S4 Capital in 2018 to disrupt the advertising industry with a so-called "communications business for ...