AbbVie closed out the year on a high note as its blockbuster biologic Skyrizi once again claimed the top spot in 2024’s final monthly ranking of the biggest TV ad spenders in biopharma.

Some people may be looking for a TV console that acts as a piece of furniture to rest a display on. Others could be searching for a tabletop pedestal or pair of legs to attach directly to a TV so ...

Not only did AbbVie’s Skyrizi claim first place in the full-year ranking with nearly $377 million spent on 20 separate ads for the drug, according to iSpot.TV’s analysis, but, with two other ...

The brand received most of its impressions from NBC and benefited from the continued reach of NFL broadcasts. Skyrizi had an estimated national TV ad spend of $367.7 million — the highest ad spend of ...

Since 2020, usage of ad-blocking software has increased in the post-pandemic world. Many users prefer these features to avoid having to sit through unpleasant advertisements before and during video ...

Re “Trump’s Picks Want Pharmaceutical Ads Off TV” (front page, Dec. 27): There’s almost nothing I agree with when it comes to Robert F. Kennedy Jr., but I’ve been against TV drug ads ...

30 min 42 sec ago By Brandon Doerrer - 3 hours 4 min ago By Garett Sloane - 3 hours 46 min ago 4 hours 35 min ago By Asa Hiken - 4 hours 45 min ago By Ad Age Staff - 6 months 2 weeks ago ...

ZEEL, in its regulatory filing, has stated that it is not in default of the agreement and has termed Star’s claims as unfounded and legally untenable ...

which are rare for Hulu + Live TV. But in a typical month, you'll spend the same amount. When you account for the value added by including Hulu with ads and Disney Plus with ads ($16.99 a month ...

Hays Travel has screened the first of three new TV adverts over the festive holiday ... and choice we give our customers.” “Our three ads demonstrate the breadth of holiday product we can ...

Karun Nair has been in smashing form in the ongoing Vijay Hazare Trophy, averaging a staggering 752. Will he be picked in the Champions Trophy squad? Karun Nair, 33, has emerged as the story of ...

Other ad industry insiders said AppLovin could further expand into connected TV, adding to its 2022 acquisition of Wurl, a company that helps publishers distribute and monetize their video content ...