Clive Blair-Stevens Biography | PDF | Marketing | Behavior - Scribd
Clive Blair-Stevens Biography - Free download as Word Doc (.doc), PDF File (.pdf) or read online for free. Clive Blair-Stevens is the Director of Strategic Social Marketing. He provides strategic consultancy and training on behavioral intervention and social marketing. He has co-authored two textbooks on social marketing and public health. He has extensive experience working with …
Lessons Learned from Social Marketing Models in the United …
Clive Blair-Stevens has a wide multisector experience, working at national, regional, and local levels. He has had 10 years in local government and 16 years in the National Health Service (NHS), including 6 years with the Department of Health, working on public health policy and communications. He has direct experience of managing and ...
Social marketing and public health : theory and practice
2024年2月14日 · xiv, 351 p. : 25 cm Includes bibliographical references and index The case for social marketing / Jeff French -- A history of social marketing / Aiden Truss, Robert Marshall, and Clive Blair-Stevens -- Key concepts and principles of social marketing / Jeff French and Clive Blair-Stevens -- Behavioural theory : understanding the key influences on human behaviour / …
Social Marketing and Public Health : Theory and Practice
The last ten years have seen tremendous advances in the theory and practice base of social marketing globally. Social Marketing and Public Health: Theory and Practice introduces new conceptual models and approaches to influence behaviour that promotes health and prevents disease. This new edition moves the book's focus to a globally-relevant approach to the …
Social Marketing and Public Health : Theory and Practice
Clive Blair-Stevens is co-founder of the National Social Marketing Centre based in London, England, where he is Director of Strategy and Operations. He has an extensive multi-sector background having worked at national, regional and local levels, including 10 years with local authorities, as well as with local and national NHS bodies.
Social Marketing and Public Health: Theory and Practice
2011年9月19日 · Jeff French, Clive Blair-Stevens, Dominic McVey and Rowena Meritt (editors), Oxford University Press, 2009 ISBN: 978-0199550692. Alan Tapp. Alan Tapp Director, Bristol Social Marketing Centre, Faculty of Business and Law, …
Clive Blair-Stevens - Director - Strategic Social Marketing - LinkedIn
View Clive Blair-Stevens’ profile on LinkedIn, a professional community of 1 billion members. Director at Strategic Social Marketing · Experience: Strategic Social Marketing · Location: Greater Brighton and Hove Area · 5 connections on LinkedIn.
- 职位: Director at Strategic Social …
- 位置: Strategic Social Marketing
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Social Marketing and Public Health : Theory and Practice
2009年10月1日 · Jeff French, Clive Blair-Stevens, Dominic McVey, Rowena Merritt. OUP Oxford, Oct 1, 2009 - Business & Economics - 366 pages. Social marketing is the application of commercial marketing tools and principles to the design, implementation and evaluation of health and social behaviour change programmes. It focuses on target groups within the ...
Clive Blair-Stevens - Facebook
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Social Marketing and Public Health: Theory and practice
2009年10月1日 · Social marketing is the application of commercial marketing tools and principles to the design, implementation, and evaluation of health and social behaviour-change programmes.