SAMANU is a leading business group in Ethiopia. Our mission is to migrate Ethiopia from a heavily import-reliant and raw resources export country to a self-sufficient manufacturing hub by developing companies and brands of high global standards that Ethiopians can enjoy every day.

SAMANU is a leading business group in Ethiopia. Our mission is to migrate Ethiopia from a heavily import-reliant and raw resources export country to a self-sufficient manufacturing hub by developing companies and brands of high global standards that Ethiopians can enjoy every day.

2023年1月24日 · Norfund and a consortium of private investors managed by 54 Capital announce $21 million growth capital investment into Ethiopia’s largest FMCG platform SAMANU. Increased local production of edible oil will create jobs, increase food security, and provide income for up to 200,000 smallholder farmers.

2023年5月2日 · SAMANU | 3,728 followers on LinkedIn. SAMANU has significant interests across the Fast Moving Consumer Goods (FMCG) sector in Ethiopia. It was established in 2014 to invest into local...

54 FMCG announces its new corporate identity change to SAMANU, massive investment capital injections and future growth expansion plans. It is known that 54 FMCG, has recently secured a major investment of $21 million investment from Norfund, the Norwegian Investment Fund for developing countries.

2023年1月25日 · SAMANU is already home to some of Ethiopia’s leading FMCG brands and has ambitious plans to expand its product offering to meet rising demand for high quality locally produced brands. The investment, Norfund’s first in manufacturing in Ethiopia, signals strong institutional backing for the platform.

SAMANU is a Fast-Moving Consumer Goods (FMCG) company in Ethiopia. This investment is particularly additional on the following ambitions:

2024年12月16日 · SAMANU is an established Ethiopian producer of fast-moving consumer goods and carries leading brands for edible oil, soaps and detergent and pasta. After years of being dependent on imported crude oil for its edible oil production, the company is now embarking on an ambitious local sourcing project.

2023年1月27日 · SAMANU, the owner of the Tena brand of sunflower and soya bean oils in Ethiopia, is working towards vertically integrating its manufacturing activities. The company, majority owned by investors managed by private equity firm 54 Capital, recently secured a $21 million growth capital injection from Norwegian development finance institution ...

Norfund and a consortium of private investors managed by 54 Capital announced a $21 million growth capital investment into Ethiopia's largest FMCG platform SAMANU. SAMAN is a platform company with well-established brands operating in Ethiopia's main FMCG sub-sectors (Tena Edible Oils, 555 and Aura Soap Q Detergents, and Chef Luca wheat products).