About keyword matching options - Google Ads Help
Of the 3 keyword matching options, exact match gives you the most steering over who views your ad, but reaches fewer searches than both phrase and broad match. The syntax for exact match is to...
Exact Match Keywords: Everything You Need to Know
With Exact Match, you can show your ad to customers who are searching for your exact keyword, or close variants of your exact keyword, exclusively. Of the four keyword matching options, Exact Match gives you the most control over who sees your ad, and can result in …
Keyword match types explained, and when to use them - Google …
2023年1月1日 · There are three different keyword matching options to choose from: exact match, phrase match, and broad match. We recommend using broad match if you are using Smart Bidding, as it’ll give...
Exact Match Keywords: How To Use Them Effectively
2023年8月28日 · Exact match is the most restrictive keyword match type. When you add a keyword using exact match, Google Ads will only show your ads for keywords that are almost identical to the one you provide. And because you know the search query, it allows you to create an advertisement and pick a landing page that perfectly matches the intent of the visitor.
Exact match: Definition - Google Ads Help
A keyword match type that allows you to show your ads on searches that have the same meaning or same intent as your keyword. Exact match gives you the most control over who sees your ad,...
Match Types Explained: Broad Match, Phrase Match, Exact Match
2012年3月3日 · Exact match only exists as a search type from the perspective of keyword research (either for SEO or for PPC advertising). If you access the Google AdWords Keyword Tool, you can activate the three different match types in …
EXACT MATCH definition and meaning | Collins English Dictionary
As for love, when a newcomer's first words are an exact match for what you are thinking, you have found someone who could make you happy. Exact means correct in every detail. For …
What are keyword match types, and how do I use them?
What it does: Exact match is the keyword match type that makes your ad eligible to be displayed when the exact meaning of your keyword appears in a search query. This matching option gives you the most control over who views your ad but reaches fewer …
What Is Exact Match Keyword – Definition, Examples
An exact match keyword is a type of keyword used in digital advertising and search engine optimization (SEO) where ads or search results are triggered only when someone searches for a specific word or phrase, or a very close variation of it.
How Do Exact Match Keywords Work in Google Ads? (2025)
For a keyword with the match type exact match, an ad is only triggered if the search term has the same meaning or intent. So the exact match gives you the best control over which search terms can trigger your ads.