Excitement is building for Pocky fans, as Pocky Day approaches on November 11th (11.11)! This special day celebrates the beloved snack, with the number “1” symbolizing the iconic Pocky stick. Pocky Day is a moment to express our gratitude to our fans and celebrate together by sharing happiness, one Pocky stick at a time!

Pocky Day and Pretz Day on November 11th have grown into more than just marketing events—they have become cultural celebrations that bring people together through the shared enjoyment of these beloved snacks. From its origins in Japan to its expanding global recognition, Pocky Day symbolises fun, connection, and creativity.

Pocky & Pretz Day (ポッキー＆プリッツの日, Pokkii & Purittsu no hi) is a Japanese marketing event that occurs on 11 November each year. The event uses the Ezaki Glico products Pocky and Pretz, which are both long and thin biscuits, to represent the repeated number 1 in the numerical date (i.e. the 11th day of the 11th month). [1]

The entire month of November is characterized by increased Pocky sales at stores and online markets. Pocky is not the only snack to choose November 11 as its unofficial holiday. Ezaki Glico also markets the date as Pretz Day, an event dedicated to their brand of thin biscuits coated with seasoning.

Discover important days of the year with our month-by-month list of significant dates and events. Stay informed about key observances and celebrations.