The Purdue University logo combines two key elements. The Motion P is an iconic mark representing forward motion and emotional connection. The signature wordmark takes cues from the Motion P’s bold character and uses letterforms that are balanced, angular and modern.

Make sure your use of Purdue trademarks is consistent through the University's Logo Sheet, which outlines identity standards for licensees and retailers.

2023年6月1日 · Purdue Trademarks and Licensing controls, protects, maintains and promotes the various names, marks, logos, symbols and phrases that represent Purdue University.

Search for brand resources like logos and colors, as well as guidance on messaging, voice and tone. Or browse our entire Brand Guidelines directory below. For more help with Purdue branding, check out our brand guides. We speak in one voice that is recognized as Purdue.

These are the official logos/marks based on current University Brand Guidelines. To download these logos, click here. If you need additional formats, you must request them via the Purdue Brand website after agreeing to their terms of use. Although we love our Legacy Branding, the following branding graphics should not be used.

The Purdue Libraries logo is available in a variety of styles to comply with branding and different use cases. Please refer to Purdue Brand Studio for guidance on using the logo, and contact the Libraries Marketing and Communications team with any questions or if you need another version.

The Motion P, which has long been the symbol of our proud athletic tradition, represents the energy and intensity that the entire University brings to all our pursuits. One logo for all. Our story must be consistent. Which is why we fly just one set of colors.