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The new ECS logo was born from the essential yet expressive idea of coffee beans spilled from the bag that contains them. The words are composed utilising the coffee bean as matrix, together with a symbol, acronym of personality and essence that distinguishes us. The logotype at first might look mysterious and difficult to decipher but if you look closely you will see that it takes inspiration from the stencil fonts used on the coffee bags that contain green coffee beans. Our new logo recalls ou