Vishu is a spring festival observed in Kerala and in adjacent areas of Tamil Nadu. Vishu, meaning “equal” in Sanskrit, celebrates the vernal equinox when day and night are of equal length. Celebrated with traditional fervour and enthusiasm, it involves the whole family coming together over myriad rituals and a promise of prosperity and new beginnings. #avantrabytrends #silks #sarees #occasionwear #ethnicwear #celebration #festive #ugadi #newyear #newbeginnings #traditions | Avantra

As we celebrate Vishu, the festival that marks the beginning of a new year and symbolizes the arrival of prosperity and good luck, we extend our warmest wishes to you and your loved ones. This auspicious occasion is celebrated with great joy and enthusiasm in various parts of India, with customs such as preparing a special Vishu Kani, wearing new clothes, and exchanging gifts and greetings. We would love to know how you are celebrating this festival and what traditions hold a special place in yo